Timing is everything. And if you want your popups to be as effective as they can be, you want your popups to not just appear in the right place, but also appear at the right time to maximize your conversion rates.
Too soon and you might scare people away – too late and you might miss out on a conversion. Experimentation is key to find what works best for your audience, and WP Popups gives you the tools to trigger your popups at the exact right time.
WP Popups gives you access to six different triggers, each of which you can customize to meet your needs:
- Exit intent
- Seconds after page load
- Scrolled down pixels
- Percent of page height
- CSS class click
- When an element with a specific CSS class becomes visible in the viewport
You can also use multiple conditions at the same time. For example, you can trigger a popup halfway down the page but only if that person has already been on your site for 5 seconds (and vice versa).
Additionally, with WP Popups’ built-in A/B testing, you can quickly test different triggers against one another to see how they perform.
Is your popup more effective with a 3-second delay trigger or an exit-intent trigger? You don’t have to guess – just spin up a new A/B test with a few clicks and you can make your decision based on cold hard data.